Social Selling 2.0 is the #2 ranked "social selling" podcast on Apple.

Carson Heady, Tom Burton and I, bring 3 different perspectives on social selling. The show is practical, tactical and we sneak it a bit of fun with our weekly "dadjoke" challenge.

The show is perfect for professionals, leaders and C-suite who tend to think social selling is not valuable or simply a nice-to-have. We share blueprints and tactics to use social to document outreach and create predictable revenue models.

Episode #38 - How to use AI to turbo-charge Social and Modern Selling!

In this episode we will look at how AI can be used to turbo-charge and accelerate all aspects of social and modern selling from prospecting to forecasting.

Episode #30 - Using Social Selling to Turbocharge Cold Outreach!

In this episode we will examine how cold calling and cold emailing can be part of a social selling strategy and how to utilize these traditional methods with today's buyer expectations.

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Episode #29 - The Role of Modern Content in a Social Selling Strategy

In this episode we are joined by Bethany Stachenfeld, the Co-founder and CEO of Sendspark and we will explore the role of video and other user-generated content as a key part of a successful social selling strategy.

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Episode #28 - What Buyers really want

We frequently talk about the fact that the buyer's journey has changed and that the buyer is in control of the sales process. But what does that really mean? In this episode we will explore what buyers really want (and don't want) and how, as a seller, you can influence and facilitate the buyer journey.

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Episode #27 - Does your LinkedIn Profile really matter?

In this episode we are joined by special guest Marc Clausen who currently leads the Global Sales and Strategy Performance Coaching program at IBM. Marc works with thousands of sales professionals at IBM on improving their digital presence and strategy. We will explore the value and goals of your LinkedIn profile and what really matters on your profile. It is probably different than you think!

Episode #26 - What is broken with traditional sales models

(and what can be done about it)?

In this episode we will explore the different traditional sales models and why, in many cases, these sales motions are no longer effective. We will also explore how Social Selling utilizes the best parts of traditional models and how these can be applied in a modern, social selling strategy.

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Episode #25 - Selling Efficiency with Special Guest Michael Cupps

In this episode we will be joined by Michael Cupps, Executive Vice President of Growth for ActiveOps. Michael is an expert in time management and productivity and we will explore strategies and best practices for maximing productivity and results with social selling and more!

Episode #24 - My Prospects are Not Active on LinkedIn. Now What?

In this episode we will explore options and strategies for building relationships and healthy connections with prospects and customers even if they are not active on LinkedIn.

Episode #23 - From "Connection to Customer"

IYou have a healthy connection with a prospect, now what? In this episode we will explore strategies and techniqnues for turning your connections into customers while building your reputation as a trusted guide with the buyer.

Episode #22 - Does Social Selling Really Work?

A common question we commonly hear β€˜is "Does social selling really work or does social selling suck?". In this episode we will unpack that question by looking at the various aspects of social selling and how they come together to create a highly successful social selling strategy.

Episode #21 - All Sales are Social! So what exactly does this mean?

In this episode we are joined by social selling expert Bill McCormick from Selling from the Heart where we will explore how "all sales are social" and what that means to your social selling strategy.

Episode #20 - The Social Selling Tech Tool Box

In this episode Tom, Brandon and Carson discuss what innovative tools and technologies they are using to support their social selling and marketing efforts.

The Evolution of Social Selling & Why It Is More Important Now Than Ever

Alexander Low is an early adopter and pioneer in #socialselling. Join us and we ask Alexander what is new in social selling after Covid and why it is so important for companies to start with a social initiative as soon as possible.

The Evolution of Social Selling & Why It Is More Important Now Than Ever

Alexander Low is an early adopter and pioneer in #socialselling. Join us and we ask Alexander what is new in social selling after Covid and why it is so important for companies to start with a social initiative as soon as possible.

Social Selling for Newbies Kickoff Episode

There is a lot more conversation around social selling now than ever. We are all newbies too.
We all want this show and community to become a huge resource and help anyone or any team looking for adding social selling to their outreach and sales processes. So, we really hope this is as fun and beneficial for you all as we hope it will be for us.
We have partnered together to launch Social Selling for Newbies. Come join the conversation with your comments. Share with any of us topics that are most important to you.

We will do our best to add them to our topics list. Social Selling Newbie Nation Unite. πŸ˜€

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